Friday, August 30, 2013

Location Location Location

Where Are You Located On The Internet?

I'm sure most of us have heard this phase. It has been used in both residential and commercial real estate.

For a homeowner the location of the home purchase is so important,that people will spend top dollar to be located in the right city, neightborhood, and street.

In the commerical world; for a local shop owner, location is important for foot-traffic.

Since my focus is on the internet I STILL use the phrase location, location,location.

location location location

What about your  search location, organic location, paid location

Some things just don't change in regards to basic marketing.
Your business needs to be where it will be seen.

If you are a local business owner, and have a brick and mortar location; not only is foot traffic essential to your business success, now your location on the web is just as important.

A vital fact: 80% of searches are looking for a product or service in their local area.  This should cause a light bulb to turn on.

If that many searches are done each month, what would just 5% seeing your business do for your bottom line?

Let's say you own a Landscaping Business: Google says there are
2.7 million searches done each month for the keyword "landscaping". 

I hope you are getting how location, location, location is just as important on the internet as the  shop on Main Street.

I submit to you that the corner shop can bring in customers from  your local community,  if they find it when they perform an internet search.

If you have not listed your business on the top search engines (Google,Yahoo, Bing), I have to ask why not?  Your competitors are!!  If you have not setup your Google Places listing, why not? Your competitors have.  Why give them all the (location) traffic.

Location 1 -Search Engines Listing
Location 2 - Online Business Directories
Location 3 - Social Media(Facebook,LinkedIn,Twitter)

Local Business Consulting is here to help!
Contact Us Today for a free consultation.

Tell us a little about your business and we will tell you how to  start using the internet as a geniune business tool

Tuesday, August 27, 2013

Facebook Says They Want To Help Small Business Owners

I saw a tweet today about Facebook allowing anyone with a Business Page to promote it without third party applications.  

As I am always looking for ways to reach more people with my Internet Presence Service, I immediately clinked the link to the article:

Not one to rely on one source I checked out the Facebook For Business page and true enough;
Facebook is now allowing you to post to your status promotions and contest.

The best part about this is there is no charge unless of course you want to select the $5-$50 promote your post option.

I jumped right on this and decided to pay $15 to reach around 2,000 Facebook Followers:

I am now waiting breathlessly to see if this works!

I will let you know if this a successful way for any small business owner to create engagement and potential new clients with this method.